DeFeet partners with Bahati Foundation with "Equality" Socks Campaign
DeFeet partners with the Bahati Foundation in the launch of their "Equality" sock campaign. The awareness of long term injustice toward Black people and the consciousness of racial equality is growing in society, and it encompasses us as individuals and as a company. This awareness has led to change within DeFeet that is never going to stop. Even the process of making a statement has led us in directions we have never traveled in our 28 years of business. We don’t know how much of a difference we make in the big picture, but we know our thoughts and actions add up. We are going to do more as a business and in the cycling community.
Pre-order the DeFeet Aireator 6" Equality sock now. 100% of the proceeds from the sale of this sock will be donated to the Bahati Foundation.
Socks will start shipping the second week of July on all pre-orders.